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Moneyball: The Art of Winning an Unfair Game

Author : Michael Lewis
Publisher : W. W. Norton & Company
Release : 2004-03-17
Category : Sports & Recreation
ISBN : 9780393066234
File Size : 29,8 Mb
Total Download : 496

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Book Summary: "This delightfully written, lesson-laden book deserves a place of its own in the Baseball Hall of Fame." —Forbes Moneyball is a quest for the secret of success in baseball. In a narrative full of fabulous characters and brilliant excursions into the unexpected, Michael Lewis follows the low-budget Oakland A's, visionary general manager Billy Beane, and the strange brotherhood of amateur baseball theorists. They are all in search of new baseball knowledge—insights that will give the little guy who is willing to discard old wisdom the edge over big money.

Moneyball (Movie Tie-in Edition) (Movie Tie-in Editions)

Author : Michael Lewis
Publisher : W. W. Norton & Company
Release : 2011-08-22
Category : Business & Economics
ISBN : 9780393338393
File Size : 40,8 Mb
Total Download : 867

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Book Summary: Explains how Billy Beene, the general manager of the Oakland Athletics, is using a new kind of thinking to build a successful and winning baseball team without spending enormous sums of money.

Moneyball

Author : Michael Lewis
Publisher : W. W. Norton & Company
Release : 2003
Category : Business & Economics
ISBN : 0393057658
File Size : 35,9 Mb
Total Download : 430

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Book Summary: Explains how Billy Beene, the general manager of the Oakland Athletics, is using a new kind of thinking to build a successful and winning baseball team without spending enormous sums of money.

Moneyball Marketing

Author : Larry Popelka
Publisher : Lulu.com
Release : 2012-06-01
Category : Business & Economics
ISBN : 9781105797088
File Size : 27,8 Mb
Total Download : 289

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Book Summary: Learn how Amazon.com, Apple Computer, Glaceau Vitamin Water, Proactiv Solution, Netflix and others used Moneyball Marketing tactics to out-market competitors with ad budgets several times their size. Like the "Moneyball" movie, Moneyball Marketing is all about redefining your metrics - to find higher-impact, under-valued approaches. Instead of measuring GRPs, reach and frequency, successful marketers today need to focus on conversion rates, retention rates and revenue per customer. Moneyball Marketing combines these new metrics with low-cost, iterative testing of alternative marketing tactics. It utilizes techniques from the best approaches in Online Marketing, Direct Response, and MMA/MMM models. Changes in consumer behavior have reduced the impact of many traditional marketing tools like TV, print and radio. To maximize marketing ROI, companies must dramatically reinvent their marketing programs.

Saving America

Author : Mark Aesch
Publisher : Routledge
Release : 2016-10-14
Category : Business & Economics
ISBN : 9781351860901
File Size : 12,9 Mb
Total Download : 760

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Book Summary: National polling indicates that for the first time in American history, people believe their children will not be as well off as they are. The primary reason for this? The lack of performance by government. The public sector receives trillions of American taxpayer dollars every year and yet because of its seeming inability to run effectively, government is not delivering the level of service the people are paying for. In Saving America, Mark Aesch tells us where government -- at the local, state, and federal level -- is falling short and offers a coherent, non-partisan, Seven-Step plan for rebuilding our nation's public agencies. The book is not a political broadside or a theoretical academic tract; it's an accessible guidebook that helps local citizens, elected officials, and administrators make American government great again. The Seven Steps process will lead to measurable gains for organizations large and small, including school systems, municipal governments, entire states, and even the federal government itself.

The Beauty of Short Hops

Author : Sheldon Hirsch,Alan Hirsch
Publisher : McFarland
Release : 2014-01-10
Category : Sports & Recreation
ISBN : 9780786485840
File Size : 10,9 Mb
Total Download : 577

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Book Summary: Sabermetrics, the search for objective knowledge about baseball through statistical analysis, has taken over the national pastime. The authors argue that this approach began as a useful corrective but has come to harm baseball. The book demonstrates that the so-called moneyball approach, based on sabermetrics, offers only limited guidance for assembling a team, managing games, and evaluating player performance. Equally important, the obsession with statistics and vision of the game as wholly predictable obscure baseball’s spectacular improvisational quality. It is the game’s unquantifiable and relentless capacity to surprise—the source of wonder so central to its greatest stories and personalities—that informs any real appreciation of baseball.

Moneyball for Government

Author : Jim Nussle
Publisher : Unknown
Release : 2015-12
Category : Business & Economics
ISBN : 1633310035
File Size : 18,9 Mb
Total Download : 657

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Book Summary: Data and evidence don't lie - but for too long, our policy makers haven't paid them nearly enough attention. In 2014, an all-star team of leaders and thinkers from across the political spectrum came together to propose an exciting new vision for the country - one where policy makers base decisions not on politics or expedience, but on the hard evidence of what really works. The first edition of Moneyball for Government did more than just spark conversations; it spurred meaningful action. Now, Michael Gerson and Rajiv Shah join the second edition of the book, as they explain a variety of ways to apply this revolution of rigor to foreign assistance. For anyone who believes that government must do better for America's children and their families, Moneyball for Government is a home run. Contributing authors: Senator Kelly Ayotte, Senator Mark Warner, Glenn Hubbard, Gene Sperling, Melody Barnes, John Bridgeland, Kevin Madden, Howard Wolfson, Michael Gerson, Raj Shah